14th october 2021

Organic Cotton | Undyed, Unbleached, Natural.

In a world of excess, we want to bring things back to the basics. Natural as natured intended it, our first ever organic denim range is here. 

This small capsule collection was crafted with no harmful chemicals or dyes, just organically farmed cotton kept in it’s natural state and colour, in harmony with the environment. 

Why Organic? 

•    Organic farming supports clean water & healthy soil, and at Wrangler our always-on aim is to do what we can to minimise our impact on the environment.  
•    By skipping the dyeing and washing process, our classic-weight organic denim ensures the colour of the denim is as natured intended and improves water consumption and CO2
•    This natural seed undyed denim is left with the cotton seeds intact. Early in cotton processing, the seeds are usually removed to ensure uniform texture and colour, this denim however is the untouched natural colour of cotton with seeds present as small brown flecks adding depth and warmth to the fabric.