HOW TO CARE FOR YOUR DENIM
DENIM CARE INSTRUCTION
Denim is an extremely durable fabric, designed to get better with wear and age but knowing how to care for your fave pair of Wranglers will go a long way to ensure they last the test of time. A wardrobe investment, our heritage-inspired timeless denim & apparel are best cared for by considering the below tips to ensure maximum longevity, minimum fuss and reduced impact on the environment.
EVERY DAY CARE…
First things first…when putting on your fave pair of Wranglers, never pull them up using the belt loops, doing this can cause unnecessary wear and tear. Always pull them up using the waistband as it’s a much stronger part of the garment.
Additionally, if you like your denim with a bit of destruction keep in mind that although distressed denim is designed to grow with every wear, take care when putting them on to avoid exaggerated ripping.
To maintain the integrity and colour of your jeans try not to wash them – denim is a natural fiber, it doesn’t really like being washed. In fact, character is further formed in your jeans the more you wear them without washing in between. They start to mold to your body, distressing and rips will get bigger, and the colour will “wear” in a pattern unique to you. They will end up telling your unique story!
Always keep in mind that a significant portion of energy and water is used in the after-purchase phase of the lifecycle of your jeans so don’t be afraid to just spot clean in between washes to avoid unnecessary washing cycles. Use baby wipes or a vodka-soaked cloth and dab (don’t rub!). These methods will take both the stain out and dry without any issues too.
In short, denim ages better when washed less!
AIR IT OUT
To reduce your own environmental impact, try turning your denim inside out and airing them on the line instead. Alternatively, you could also add a few sprays of an essential oil like lavender in some water to make your jeans smell sweet. Lavender is antibacterial that can kill bacteria and nasty odours.
HOW TO WASH JEANS
When the time comes to wash your denim, there are a few rules we recommend;
- Turn your jeans inside out to preserve the colour
- Cold wash with either a handful of salt or low enzyme detergent and a fabric softener (again a few drops of essential oil can make your jeans smell sweet without reacting to the denim
- Either hand wash or pop them on a delicate cycle.
*ONE LAST TIP
The freezer trick is a myth! The bacteria just goes to sleep in the freezer then wakes up once you’ve warmed your jeans back up to room temperature! And when you think your denim has finally had its day remember the three R’s before discarding them: REPAIR, REUSE AND RECYCLE.
OTHER FABRIC TRICS
We don’t just do denim. Learn how to keep all your other favourite Wrangler pieces looking their best for longer with the below do’s and don’ts.
JERSEY, KNITWEAR & SHIRTING
Most importantly, we always recommend checking the care label and following the wash instructions on each individual garment, by following these instructions you will keep your fave Wrangler pieces looking as awesome as the day you bought them. All of our shirting is designed to withstand a regular machine, however, some of our shirts are in specialist fabrics which may require a dry clean only – check the label. And always remember, we are conscious of the environment and the amount of water we use, so we would encourage to wash all your clothes on a short 30degree cycle.
We encourage you not to wash jackets as they rarely need cleaning, but if you do need to clean your jacket we would always recommend checking with your local dry cleaner.
LEATHER & PAPER PATCHES ON DENIM
Like our denim, our branded patches are designed to fade & wear with your jeans so you have a complete authentic look. Like Cotton, Leather is a natural material, and it’s characteristics change over time like denim, so if you notice slight differences on your leather patch after washing your jeans, please note this is normal and nothing to be worried about.